Wednesday, July 10, 2013

Is Hostess Considering the Development of Gluten Free Products?



Hey readers! As I was looking at the latest news in all things Celiac/Gluten Sensitivity/Gluten Free, I came across an article from the Wall Street Journal. It turns out that the Hostess brand, that is responsible for Twinkies, is in the process of brainstorming gluten free products.

This news comes out mere days before Twinkies return to the shelves of stores nationwide. Hostess has been in a lot of hot water, due to the amount of debt the company owes, about 1.3 billion dollars, to be exact. The company filed for two chapter 11 bankruptcies, which ended in liquidation, and Hostess products were removed from the shelves.  With the new owners, their debt has been wiped clean, and the company is free from union contracts.

My Opinion:
As a youngster, before I was diagnosed with Celiac Disease, Hostess and myself, were best friends. Basically, I was a fairly obese child, LOL! Anyways, I have a lot of mixed feelings about Hostess possibly going gluten free. The wording I found in the Wall Street Journal article, bothered me. They called the possibility of gluten free Hostess products, "a healthier option." I do not necessarily agree with that. the only thing different about a gluten free Hostess products, is that it lacks gluten. Instead of gluten, there will be tons of sugar, and several sticks of butter. The calories will be much higher, and the carbs will be through the roof.
As unhealthy as it will be, it does provide Celiac kids with more treat options. It is important for Celiac and gluten sensitive kids, to be treated like normal kids. Kids do eat Hostess products, and now there is a possibility for our Celiac kids to join in on the Hostess treats.

Readers, what do you think about this possibility? Are you excited, angry, indifferent? Comment below.

source: http://online.wsj.com/article/SB10001424127887324260204578584060534891582.html?mod=e2tw
(photo courtesy of: http://si.wsj.net/public/resources/images/MK-CE528A_HOSTE_G_20130707173031.jpg)

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